The Challenge: Long Waits, Lost Adventures
For most RV owners, getting a repair can be an exercise in patience. Traditional service models often leave customers waiting weeks or even months for repairs—sometimes more than 60 days—while their vehicles sit unused.
At Bish’s RV, one of the largest RV dealership networks in the U.S., this reality was creating frustration and damaging customer trust. Incorrect parts, complex warranty processes, and the logistics of coordinating technicians all led to massive delays.
“Sometimes, customers are without their unit for over 60 days,” said Nathan Getsinger, Director of IT Operations at Bish’s RV. “They’re still making payments on something they can’t even use.”
Bish’s team needed a better, faster way to get customers back on the road.
The Solution: A Virtual-First Service Model
To eliminate bottlenecks, Bish’s RV introduced RVFIX, a virtual-first service experience powered by SightCall’s remote visual support platform.
When customers encounter an issue, they simply call 1-844-66-RVFIX. Within minutes, they’re connected to a certified Bish’s RV technician through a live video session with no need for appointments, travel, or third-party service centers.
How It Works:
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Instant access to experts: Customers connect virtually with a technician from anywhere, even at a remote campground.
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Remote diagnostics: Using SightCall, technicians see what the customer sees, guiding them through live troubleshooting.
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Preemptive repair prep: If in-person work is required, the technician captures part numbers, serials, and warranty data directly from the video call, so the physical repair can begin immediately upon arrival.
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AI-assisted knowledge: Technicians use internal tools integrated with SightCall APIs to surface relevant repair information during sessions.
“As long as we can get a cell signal, we can start diagnosing and fixing the issue right there,” Nathan explained.
The Results: Faster Fixes, Happier Campers
In just 18 months, the results of Bish’s RV’s transformation were dramatic:
“We can diagnose and even start warranty and parts processing before the RV ever hits the lot,” Nathan said. “That’s how we fix 85% of units within three days once they arrive. It’s faster than anyone in the industry.”
The Human Impact: Confidence, Not Frustration
Beyond numbers, Bish’s RV’s new model has restored confidence for customers and technicians alike.
Customers love the immediate help since they no longer face canceled trips or weeks of downtime. Even those with minimal mechanical knowledge can now fix small issues safely with real-time expert guidance.
Technicians are more efficient and empowered. With fewer units idle on dealership lots, they can focus on the work that matters most while maintaining documentation and visibility through SightCall’s integrated image capture and workflow tools.
The Business Model: A Win-Win for Everyone
Bish’s RV has turned virtual service into a profitable, customer-first offering:
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InstantFix™ Virtual Call — Pay-per-use model for on-demand help.
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RVFIX Season Pass & Membership — Subscription options with unlimited repair calls, remote diagnostics, expedited warranty processing, and discounts on parts and labor.
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Included with Every New RV Purchase — Every new Bish’s RV customer gets one year of RVFIX, adding value and retention from day one.
This structure creates recurring revenue, drives loyalty, and differentiates Bish’s RV from competitors that still rely solely on traditional service models.
Why SightCall
SightCall provided the foundation for Bish’s RV’s digital transformation by combining secure, high-quality live video with deep integration capabilities.
Key Advantages:
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Seamless integration with Bish’s in-house tools and dealer management system via API
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Reliable performance even in remote areas
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Scalable model supporting nationwide dealerships
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Visual documentation for warranty and insurance claims
“SightCall helps us empower customers and technicians alike. It’s faster, safer, and more efficient for everyone involved.”
The Takeaway
Bish’s RV’s partnership with SightCall has redefined RV service. By going virtual-first, they’ve created a model that saves time, money, and frustration, while unlocking new revenue opportunities and customer satisfaction levels never seen before.
